Alex

Biography

Alex is one of our Senior Self-employed stylists and has been working in the hair industry for about 25 years. He started his training in Rome in his Uncle’s salon and has since worked in many salons developing his skills before joining our team in 2011.
 
The first thing Alex noticed when moving to Shine was the feeling of support in developing his own style. “The friendly atmosphere allows me to express myself with my clients. I loved the hourly appointment, which allows me to understand my client’s needs and deliver a tailored service for them. In their hour, my goal is to create a shape and colour that suits the individual's hair and face shape.” He enjoys the autonomy and flexibility, that working within the structure at Shine allows.
 
He has recently qualified to lead meditation/spiritual retreats, regularly partaking in retreats himself, he has a passion for human development and helping people work to their fullest potential. He has been practising meditation for over 10 years now.

"Outside of work I love spending time with my friends, going to see art galleries."

My Reviews

Val

I had a lovely cut by Alex - he really understood my hair and what I wanted. Very honest about hair products - fab chair and head massage too!

Thanks Val.

Sarah

Alex is amazing. He really listens to what you want and I’m always absolutely thrilled with the cut. He’s also really lovely and interesting! I would really recommend him.

Amy Baker

Alex at the Newington Green location has been my go-to hair dresser since I moved to London in 2011. He always has a way of knowing exactly what you want when words escape you and I always come away feeling amazing with whatever has been done to my hair. The salon environment is so relaxing with great music, lovely tea and great magazine selection. Going to the salon is such a treat!

Thanks Amy.

Eadaoin

Shine was recommended to me by a friend, and I have been a loyal client of Alex's ever since. The ambiance of the salon is both welcoming and relaxing, and Alex is a consummate professional, knowledgeable and amenable. I never feel rushed or overloooked, and I always leave relaxed and most importantly, very happy with the results.